FINANCIAL TIMES GUIDE TO STRATEGY

Title: Financial Times Guide To Strategy
Author: Richard Koch
Category: Strategy
ISBN: 9780273650225
  Cost (incl GST): AUD $50.95 (members)
  AUD $59.95 (non-members)
Description  
Behind every business hero lies a successful strategy. Behind every business failure lurks a bad strategy. A new business world is emerging, which every strategist must appreciate and know how to exploit. Strategy includes rounded commentary on the main theories and theorists of strategy.

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